Tag Archives: LinkedIn

LinkedIn HyperLinked Resume

I am not a very active user of LinkedIn yet but I have created a profile for myself to learn about the site. This is actually my second time creating a profile. My last one I had briefly but shut it down when I noticed a paid membership was required for some features. I did not feel that the benefits that a paid LinkedIn membership would bring to me were worth the expense at that point in time.

I keep this new one very private for now and haven’t connected with anyone. I use it as an easy way to link a resume to potential employers. I would like to network more in the future with my LinkedIn profile. I like the simple, clean, resume format the profile page has. I notice that some job postings now ask people to link resumes or profiles rather than emailing a resume in .doc or pdf format. If not always in place of an email attached document resume, I at least like the idea of maintaining a hyperlinked resume in addition to the traditional resume document.  

I appreciate the various options given to individuals to customize their LinkedIn profile. A LinkedIn hyperlinked resume has the capacity to neatly nicely summarize various skills and achievements in one easily accessible document. I appreciate the ability to link to publications, add certifications, volunteer experiences, test scores. I think the feature that allows approximately 50 tags for self selected skills and expertise on the profile is also instrumental in making a well rounded profile. My initial tags are shown in the image below.

lINKEDiN SKILLS TAGS

If you go to the “More” tab and then the “Skills and Expertise” tab you can type a tag into the search bar and a list of similar tags suggested to add to your profile appears on the left hand side. After exploring further from one interesting similar suggested tag to another, along with the accompanying list of professionals and groups associated with each interest, it becomes obvious how much potential LinkedIn provides to develop and strengthen professional connections.

Library 2

 

LinkedIn seems to be the primary social networking site for “professionals” to connect “professionally” and I venture to guess once someone is bringing in a “professional” income then that membership fee would easily pay for itself. I probably will purchase the full LinkedIn membership at some point in the future.

A Dizzying Array of Choices

Am I the only one with my head spinning here?  While the world of social media is a wonder, to be sure, it’s also just a tad bit overwhelming.  What to choose, implement and manage not only for yourself, but for your institution?   Who’s to say what will be around next year or what will be the new “it” tool to add to the pile?

Even conservatively picking the “biggies” one could end up with personal accounts  on Facebook, Twitter, Pinterest, LinkedIn and Google +.  Add to that professional  accounts for your library/institution and you’ve got another set of Facebook, Twitter, Pinterest, and Google +.  I’m not even including Tumblr, Instagram, and many others and our tally is already at 9 accounts!  Who has time for that?!

I don’t know, but I’m thinking the best way to go here to maintain sanity (and some semblance of free time) is to employ the old, “pick one thing and do it well” approach.  Ok, maybe two or three things…but not nine!  Unless I had unlimited resources and a crack team of Web 2.0-ers…

If I was helping a library launch a Library 2.0 presence from scratch, I think I’d go with Facebook and Pinterest.  I think they’re both accessible, intuitive, and complement each other nicely.  Other pairings like say, Facebook and Twitter or Facebook and Google+ have a lot more overlap and the pressure to come up with original content for both at least some of the time might prove tricky.

For my personal use, I currently have only a Facebook page (and a couple of blogs), though I signed up for Pinterest today and plan to do a LinkedIn account when I get closer to graduation.  Baby steps…

Expanding Your Social Network

With some social media platforms, it’s relatively easy to expand your social network. Facebook and LinkedIn, for example, can extend invitations to every email address in your contacts list with just the click of a button. From there you can easily go about extending your network by adding friends of friends or by searching for people by name. Once a connection has been made, information can be transmitted back and forth.

Yet, how do you get more followers on Twitter? Or readers of your blog? With these social media formats, expanding your network is not so easy. On Twitter, you can start following any one in the whole world, but that doesn’t mean that they will follow you. Take, for example, our media savvy president. @BarackObama has 26,889,672 followers. How many people does he follow? 666,185. @sjsuslis, by contrast, has 995 followers, but follows only 186. In each case, there is nothing like the parity of connections between Facebook or LinkedIn users.

To return to the questions above, there are many strategies for gaining a following. Perhaps the easiest method is to be famous already. For most of us, we’ll have to work at it the hard way. Above all, that means creating good content, stuff that people will want to read. We will also have to engage with other bloggers and Twitter users.

In the blogosphere, that could mean leaving your own comments on someone else’s blog. Or it could mean linking to someone else’s blog from your own, in what is called a pingback. You can also simply “like” a blog.

It’s interesting to notice how some blogs are much better at encouraging and facilitating discussion than others. The Scholarly Kitchen, which is concerned with academic publishing, has a thriving community and multiple authors. Many of its posts attract dozens of comments and its authors stay in the conversation by responding to them. The British Library’s Medieval and Earlier Manuscripts Blog, however, rarely attracts comments. It seems to be more interested in providing pretty manuscript illuminations from its collections than in nurturing dialogue.

In the twitterverse, engagement often begins by following more than by being followed. With a steady stream of tweets on your home page, you could then choose to comment by including someone’s Twitter handle in your tweet, Or you could retweet or favorite something that you find interesting or worth spreading about.

The more you blog and tweet, the more likely people will be able to find you. Also, another useful strategy is to link your various social media accounts together, for example, by installing a Twitter widget to your Facebook page, LinkedIn profile or blog feed.

Implementing these strategies might take enormous amounts of time, but the rewards can be great. You might find the job of your dreams or land a six-figure book contract!

— Barnaby Hughes